Royal Enfield’s Pre-Owned Bike Business Spreads in 236 Indian Cities
Royal Enfield has always been a name synonymous with classic motorcycles that exude a timeless charm. For many enthusiasts, owning a Royal Enfield is a dream come true. However, the price of a brand-new model can sometimes be a barrier. That’s where the Royal Enfield REOWN program comes into play, offering a fantastic opportunity to own a pre-owned motorcycle at a more affordable price.
The Royal Enfield REOWN program is a platform that allows both existing owners and first-time buyers to purchase pre-owned RE motorcycles. Launched in December 2023, the program has rapidly expanded and is now available in 236 cities across 24 states and union territories in India.

Also Read: Royal Enfield Bear 650 Launched in India at Rs 3.39 Lakh
Key Features of the REOWN Program
- Wide Availability: The REOWN program is available at 475 RE dealerships across India, making it accessible to a large number of enthusiasts.
- Certified Pre-Owned Bikes: Every motorcycle listed on the REOWN platform undergoes around 200 technical and mechanical checks and is refurbished using genuine parts at authorized RE service centers.
- Loyalty Program: The program includes a loyalty scheme with exchange benefits for customers who wish to upgrade from a pre-owned Royal Enfield to a new one through REOWN’s RE-to-RE exchanges.
- Partnerships for Non-Royal Enfield Bikes: REOWN has partnered with Adroit Auto, SAMIL, and Instabid to facilitate exchanges of non-RE motorcycles as well.
- Warranty and Services: Any pre-owned motorcycle purchased through the REOWN platform comes with a 12-month brand warranty and includes two complimentary services.

Also Read: Royal Enfield Bullet 350 Gets a New Colour Option for Rs 1.75 Lakh
How to Buy a Pre-Owned Royal Enfield
- Visit the REOWN Platform: Start by visiting the REOWN platform at any of the 475 RE dealerships.
- Browse Listings: Browse through the listings of certified pre-owned RE motorcycles.
- Schedule an Inspection: If you are selling your existing Royal Enfield, you can schedule a free-of-cost inspection for your motorcycle at any location by completing an online form.
- Make a Purchase: Once you find the motorcycle that suits your needs, you can proceed with the purchase. The bike will come with a 12-month warranty and two complimentary services.

Also Read: Royal Enfield Himalayan 450 With Tubeless Rims Launched
Benefits of Buying Through REOWN
- Cost-Effective: Buying a pre-owned Royal Enfield through REOWN is a cost-effective way to own a classic motorcycle without breaking the bank.
- Peace of Mind: The thorough inspection and certification process ensures that you are getting a reliable and well-maintained motorcycle.
- Upgrade Options: The loyalty program and exchange benefits make it easier for existing owners to upgrade to a newer model.
With the Royal Enfield REOWN program, your dream of owning a RE motorcycle is now more attainable than ever. Whether you are a first-time buyer or looking to upgrade, REOWN offers a hassle-free and transparent way to own a piece of motorcycling heritage.